
The House Is Yours. Now Make It Yours.
Why buying an extraordinary home is only the beginning.
Bonnie Ell · Clive Daniel
John R. Wood Properties
Estate Lifestyles publish expert insight, new ideas and the places and people behind them. Read them, or send us a story of your own.
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Why buying an extraordinary home is only the beginning.
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At 4253 Cutlass Lane in Port Royal, every room seems to turn toward the deep water just beyond the lawn.
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For JRW agents
Every John R. Wood agent gets a personal link, ready-made ways to share it, and credit for the people it brings in. Sign in with your JRW account to find yours.
Every agent has one link that works across the whole site. Add your link name to the end of any page address and every visit, view and inquiry that follows is credited to you.
Download your QR code as a PNG, or as an SVG for print. Put it on a card, a sign or a flyer. Scans are counted as their own source, so you can see what the print is doing.
Before you share anything, preview it the way a visitor sees it, with your details on it. Nothing in a preview is counted.

Choose a story, the magazine or one of your listings. Masthead builds the link, a caption and a preview that carries your name and office over the story's picture.
One click opens Facebook, LinkedIn, X, WhatsApp or a text message with everything filled in. For Instagram, download the share image, paste the caption and put your link in your bio.

Pick what you want to send and Masthead writes the email: the story's picture, its title and description, a button, and your details. Add the prospect's first name and a line of your own.
Copy it into a new message in Outlook or Gmail and send it from your own address. Masthead never sends it for you and never emails agents in bulk.

Your details and the current magazine cover, with a link that carries your name. The cover updates itself with each issue, so every message you send is a small invitation to read it.

The first agent whose link someone follows keeps them. They stay yours for a year, and every return through your link restarts the clock. Their visits, and any inquiry they send, are credited to you, even when they come back without the link or on another device.
My link shows your visits, pages viewed, inquiries and accepted stories for the last 30 days, which stories your link brought people to, and which kind of sharing (email, text, social, signature, print) works best.
A listing, a client win or a neighborhood you know better than anyone: send it to the editorial desk and an editor will shape it into a piece. You are credited, and an editor reads every story before it is published.
The pictures above are screens from Masthead, shown with a demonstration agent.
Write for us
We publish agents, designers, restaurateurs, builders and makers. Your name and your company are credited beside the piece, and every story is read by an editor.
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